PLANS & PRICING

INSIGHTFUL

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INSIGHTFUL

PROGRAM DETAILS

Our four-month program starts on June 1 and ends on September 30, 2024.

Week 1

We will work with you 1:1 to connect your integrations. This might include your social media platforms, SEO, website analytics, and email marketing.

As your business grows, you can add other integrations.

We suggest adding all of the integrations you are currently using so that you can see the data points for each.

Week 2 - 4

During this time, you are not required to take any action. Your dashboard will begin to populate with the data from each integration that you connected. On June 30, you will receive your first report with a worksheet and video from us. It will take approximately 10-12 minutes to analyze your data and complete the worksheet. The worksheet will help you to identify what is working well and what is not immediately.

Months 2-4

During this period you can log in at any time to see real-time data points in your dashboard. We will also send you a weekly report and the corresponding worksheet. As you complete your weekly worksheet, you will see the areas for improvement. We suggest sending in a question for 1:1 coaching. Our expert coaches will review, listen to your questions, and then review your dashboard. They will record a video for you with coaching that is scenario-specific to you.

The video will be posted in our coaching portal (with only your first name and state) for the community to watch. You benefit from watching everyone's coaching videos and submitting your own.

At the end of the program, you can choose to renew or cancel.

YOUR STEPS TO

CONNECTING THE DOTS IN YOUR BUSINESS

01

STEP 1

CONNECT YOUR INTEGRATIONS

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02

STEP 2

REVIEW YOUR REPORTS

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03

STEP 3

LEAN ON OUR COACHING

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GET STARTED

ACCESS YOUR REAL TIME DASHBOARD TODAY AND START CONNECTING THE DOTS

GET STARTED TODAY

Choose your payment plan

397$
Every 4 months
Perfect for measuring your website, social media and marketing efforts
- A dashboard with your most importantly marketing data
- Real time reporting - log in 24/7/365
- Weekly reports sent straight to your inbox
- Give team members access to your live dashboard and reports
- A simple worksheet to call out your most important metrics
- Scenario based coaching from our team of experts
- Submit a question for 1:1 personalized coaching
- 80+ integrations to add as your business grows
527$
Every 4 months
Add on the power of measuring and analyzing your ad campaigns
- A dashboard with your most importantly marketing data
- Measure and analyze your ad performance across integrations
- Real time reporting - log in 24/7/365
- Weekly reports sent straight to your inbox
- A simple worksheet to call out your most important metrics
- Give team members access to your live dashboard and/or repor
- Scenario based coaching from our team of experts
- Submit a question for 1:1 personalized coaching
- 80+ integrations to add as your business grows

80+ Integrations to grow as you do

HERE ARE SOME

QUESTIONS YOU MAY HAVE

When is the best time in your business to get this detailed on analytics?

Whether you're just starting out or have been running your business for some time, integrating analytics can provide a wealth of benefits. For newcomers in the business world, analytics are crucial for gaining a clear understanding of who your customers are and for shaping marketing strategies that resonate from day one. For those managing established businesses, data analytics play a central role in sharpening your marketing tactics to enhance customer retention, service optimization, and profit maximization. If you're facing a plateau in growth or shifts in market trends, that’s your indicator to delve into the analytics more deeply. Insightful is designed to be started at any point in your business timeline, providing clear insights to support your marketing and decision-making processes at every stage of your business's evolution.
What if my business is new and hasn't made a lot of sales yet?

It’s a common misconception that analytics are only for established businesses with large volumes of data to analyze. On the contrary, for a new business, analytics can provide early insights into your target market and help you build a strong foundation for your marketing strategy. Insightful can help you set benchmarks, understand your audience, and guide where to focus your initial marketing efforts. Insightful's platform is designed to scale with your business allowing you to make data-driven decisions that can lead to your first sales and help establish a loyal customer base. Remember, every business starts with a single sale, and every bit of early data can be a stepping stone to success.
I don't have a big budget for marketing, do I really need this level of data?

Absolutely. Having a tight budget is actually a compelling reason to use a data-driven approach. Insightful helps ensure that every dollar you spend is informed by data, which can help increase the return on your investment. By understanding which aspects of your marketing are working, you can allocate your marketing budget more effectively, avoiding wasteful spending on ineffective strategies. This level of data isn't about the size of your budget; it's about spending whatever budget you have as wisely as possible to grow your business.
I am not good with numbers - how will I read the data or know what to do?

If you're not experienced with data, Insightful is designed to help you every step of the way. Our platform is user-friendly and provides weekly scenario-based video coaching sessions to guide you through understanding data. These sessions are tailored to diagnose specific issues and offer clear, actionable solutions. Additionally, we ensure that all data presented on your dashboard is explained in a straightforward manner. You'll receive a detailed breakdown of what each metric means and why it's important, enabling you to make informed decisions without needing to be a data expert. Our goal is to make analytics accessible and actionable for everyone, regardless of their prior experience with data.
I am only using a few platforms, can't I get the data directly from the platform?

Certainly, while individual platforms can provide data, what Insightful offers is a dashboard that brings all your data together in one place. This perspective is crucial for understanding the bigger picture of your marketing efforts. For example, you might see how your Instagram campaign influences your website traffic or how your email marketing efforts complement your social media strategy. By integrating data from various sources, Insightful can help you uncover correlations and insights that you might miss when looking at isolated data from single platforms. Our dashboard simplifies the analysis, saving you time and giving you the clarity needed to make strategic decisions more effectively.
I'm not marketing consistently. Will my data even be helpful?

Yes, the data will be helpful even if your marketing isn't consistent. In fact, inconsistency in marketing is all the more reason to use Insightful. The data can reveal the impact of your sporadic efforts and help identify what has been effective, and the best times or methods that have worked for you. This knowledge can guide you towards a more consistent marketing schedule by showing you the value of regular engagement with your audience. As you begin to understand the effects of your past marketing actions, you can plan for more strategic and deliberate efforts moving forward, making the most of your marketing activities no matter how often they happen. Insightful is here to help you optimize your approach for better results, even if you're just starting to market your business regularly.
When I get the weekly report, how much time and effort is required to analyze the data?

Insightful’s weekly report is engineered to be user-friendly, allowing you to grasp the essentials at a glance—usually, this takes just a few minutes. For a deeper dive, we recommend viewing our scenario-based coaching videos, which are tailored to address common marketing issues and offer actionable insights. They are particularly useful if you encounter issues similar to those covered in the scenarios. If you have specific questions or face unique challenges in your marketing, we encourage you to submit these to us. We regularly review client submissions and create new scenario-based videos that respond to your individual questions, ensuring that the guidance you receive is as relevant and practical as possible. This personalized support is designed to make data analysis not just informative, but also actionable, without requiring a significant time investment on your part.
I don't see an integration that I use listed. What does that mean?

We've got you covered with over 80 integrations encompassing a wide array of platforms, including social media, email marketing, website and SEO analytics, eCommerce solutions, and even phone tracking—catering to the most common tools used by service-based businesses. If you don't see your platform listed, it's quite rare, but we're here to help! It could be an opportunity to explore new tools that could streamline your operations. Plus, our team is always on the lookout for new integrations to add. So, let us know what you're using! We're committed to evolving with your business needs and ensuring you have all the insights you need to flourish.
How do I connect my integrations?

To connect your integrations, start by logging into your Insightful dashboard. Once there, you'll find an 'Integrations' tab on the left-hand menu. Click it, and then choose 'My Integrations'. You’ll see a list of platforms; select the one you use, and the platform will guide you through the setup process with step-by-step instructions. If you encounter any bumps along the way, our support team is ready and eager to assist you in completing the integration smoothly. We're here to ensure your data starts flowing into Insightful without a hitch.
One or more of my integrations just won't connect - why?

If you’re experiencing trouble with connecting one or more of your integrations, it could be due to a variety of reasons. Commonly, it might be as simple as entering the incorrect username or password, or it could be that you're attempting to connect a personal social media account rather than a business account, which our platform requires. Don't worry, though—our support team is at your service to troubleshoot these issues. Reach out to us, and we’ll work with you to diagnose and resolve the connection problems, ensuring your integrations are up and running smoothly.
Can I add/remove integrations later down the track?

Yes, absolutely! You have the flexibility to add or remove integrations as your business needs evolve. If your journey leads you to advanced features like tracking ads on platforms such as Pinterest, Instagram, or Google Ads, this would call for an account upgrade. If you need those expanded capabilities, simply reach out to our support team, and they will assist you with the upgrade process. We're here to adapt to your growing business and ensure your dashboard reflects your current marketing landscape.
Can I share my dashboard access and reports with other people?

Yes, you can share your dashboard access and reports with others, such as team members or stakeholders in your business. Insightful offers the ability to add users with different levels of access, ensuring that each member sees only what they need to. This facilitates collaboration and transparency within your team. To set this up or make adjustments to user permissions, you can easily manage it through your account settings. For detailed steps or further assistance, our support team is ready to help guide you through the process.
If I don't renew after the four month program, will I still have access to my dashhboard?

If you decide not to renew after completing the four-month program, access to your dashboard, along with the weekly reports and the scenario-based video coaching sessions, will be discontinued. An active subscription is essential for ongoing access to Insightful’s features and services. We continually update and maintain these resources to provide the best possible support for your marketing efforts, and this is part of the subscription service. If you have any concerns or questions about subscription options or what happens post-subscription, our support team is ready to assist and provide you with the information you need to make the best decision for your business.
Will the data in my real-time dashboard be identical to the data in the native integration?

Yes. The data displayed in your real-time dashboard is a direct reflection of the information we receive from third-party platforms via their APIs. However, if you notice differences, it’s important to make accurate comparisons. Metrics across different platforms might share similar names but can represent diverse data points, each calculated through unique methods. Take Facebook Ads Manager as an instance—it presents various metrics like "Clicks", "Link Clicks", "Website Clicks", and "Total Clicks". While they may sound alike, each metric measures a distinct aspect of user interaction. In Insightful, we aim to clarify these distinctions, ensuring you understand precisely what each metric represents. To ensure you’re interpreting your dashboard correctly, always check that you're comparing the same metrics between Insightful and the native platform. If you have any doubts or require further clarity on what each metric on your dashboard signifies, our support team is on standby to demystify these data points and help you align your understanding with the native integration’s reporting.